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Se creó la primera Mesa de Comunicación Pública del sector educativo


En el marco del Día del Comunicador, la Secretaría de Educación y la Dirección de Comunicaciones de Bello, instalaron la primera Mesa de Comunicación Pública del sector educativo en el que participan 70 docentes de las 38 instituciones educativas oficiales.


Esta es una apuesta al fortalecimiento de la comunicación institucional, que permite una articulación para la difusión de información, promoción de campañas y participación en los programas que realiza la Secretaría de Educación, en beneficio de la comunidad educativa.


Con la instalación de la mesa, apostamos al fortalecimiento de una comunicación asertiva, transparencia en la información institucional y difusión de información oficial y estratégica de movilización ciudadana.


Los docentes que participan en esta mesa, son los encargados de crear contenido en los 402 medios de comunicación que tienen las instituciones, mantener informada a la comunidad educativa de más de 57 mil estudiantes y crear estrategias de comunicación para mantener informados a sus públicos.

Por su parte la mesa trabajará 5 líneas: Capacitaciones y Formación, Red de difusión, Mesa de comunicación institucional, Campañas institucionales y una línea de Investigación y de Experiencias Significativas.


La mesa, además, permitirá la creación de una Red Social Virtual de Conocimiento –RSVC- para ampliar el ecosistema digital de la Secretaría de Educación, aportando a la investigación de la comunicación pública en el sector educativo, y acompañando los proyectos comunicacionales exitosos de las instituciones educativas.


En 2021, la Secretaría participó en el Foro Nacional de Educación con la estrategia Edureporteros, representando a la Ciudad como una experiencia significativa de información pública educativa.



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